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ABOUT
Momentous Experiences Powered by Coolest Tech.
Fusing tech and art through pop culture to create educational experiences that inspire inquisitive minds.
We see a world where art, tech, and pop culture become one. Chat GPT went viral in months as a source of creative inspiration for text generation or image generation. Artificial intelligence is becoming incorporated in the work of artists, writers, and musicians. The world is excited by emerging technologies. Their application by brands in the form of marketing activations serves as a novel experience.
We are a not-for-profit that creates, ideates, and consults novel experiences out of combining emerging technologies and pop culture. Our exhibits have been featured in Chelsea Market, Washington Square Park, and more. We bring tech and education outside of the classroom where everyone can explore and participate.
ABOUT
VISIT
VISIT
You’re Invited.
FEATURES
DIGITAL FASHION GALLERY
IN NEW YORK CITY
Planet with blue and yeWe'rellow gradients
Walk through our digital fashion gala featuring DALLE-2 designs in AR. Step into the future of fashion, as we celebrate Girls Who Code's 10-year anniversary at Codefair!
Past Events.
ALICE THE GIRL WHO ENGINEERED WONDERLAND | SEPT 2022
Step into a fairytale world created by Alice, a young engineer that built the world that she imagined. Explore red 3D-printers, model your name onto a heart, and enjoy edible 3D-printed potions. Warning, shrinking may occur.
PRINT YOUR FUTURE X GENERATION SHE | MAR 2022
Out of this world installation at Chelsea Market inspiring high school girls to bring any idea to life with a 3D-printer. They could do it in style with Periwinkle 3D-printers.
THIS IS WHAT AN ENGINEER LOOKS LIKE | AUG 2021
Iridescent mirror in a a whimsical shape with "This Is What an Engineer Looks Like" text to remind you that anyone can be an engineer.
Future Events.
FOR UPDATES ON UPCOMING ACTIVATIONS JOIN OUR NEWSLETTER
You definitely want to be there for what we have planned this summer ;)
Our “Alice Engineer in Wonderland” pop-up at IMTS increased student interest in 3D printing and the creative aspects of engineering by allowing students to print their own custom red heart.
Attendees were inspired to build their creative visions into reality as they stepped into the magical world of Alice in Wonderland. Find out more in our case study.
472
210
80%
ATTENDEES
3D PRINTS
SAW THEMSELVES AS ENGINEERS
Generation She partnered with us to bring STEM education and Girl Power to Chelsea Market. We came to them with a "Dream Above & Beyond" themed concept and worked with the team to fuse it with the Gen She brand.
This 10-day pop up activated their NYC audience and expanded their community of young women. All visitors 3D modeled their name onto a rocketship and got it 3D-printed in a short activity. Rocketteers left feeling that they learned something new and were “empowered, excited, and curious”.
96%
NET FEEL GOOD SCORE (NPS)
850
31K
ATTENDEES LEARNED HOW TO 3-D MODEL
DIGITAL REACH
WHAT WE STAND FOR
Pillars.
EQUITABLE
We strive to equitably increase the adoption of technology. STEM is inequitable to women and people of color. This is our chance to change that and we are jumping at the opportunity! We staff our activations with a team that is representative of what diversity in STEM should look like.
MINDFULNESS
We want to shape the future of technology and what it looks like for the rest of the world to use web3, blockchain, AI, XR, and more. With that comes great responsibility. There were mistakes made in Web2 that resulted in negative impacts on mental health and our well-being. We are conscientious and actively working towards a healthier digital relationship for the future.
MEMORABLE
We hope to facilitate memorable learning experiences that inspire action and make your brand feel authentic. Consumers value engaging experiences that they connect with and inspire them long-term.
EDUCATION
Consumers are more educated now than ever before. They are curious about the world around them and are intrigued by the opportunity to learn. An experience that provides educational value or insights into the world resonates. We serve to do far more than display something cool, we teach the partners we work with and incorporate educational opportunities within each activation.
SYMBIOSIS
Technological revolutions like Chat GPT have the potential to go viral. Applying tech to various artistic mediums makes for a novel experience and expands your brand’s reach to new audiences.
PICTURES
Pictures.
DISPLAYS
SUPPORT US
Get Involved.
PARTNER WITH US ON A COLLABORATION
We offer consulting services for your activation as well as the opportunity to bring one of our pop ups to your event. Our team sits at the intersections of education, marketing, partnerships, and tech. We are here to incorporate technology into the essence of your brand for an experience that will impress and leave your customers with an experience unlike any other.
DONATE
We love partnering with great organizations to deliver one-of-a-kind experiences, but we also love to have fun and organize activations across NYC on our own! We want to ensure everyone can experience the magic of tech, which is why we strive to bring our pop ups to areas where individuals of all socioeconomic backgrounds can experience. Support some of the projects we have coming up this year with donations. Spoiler… one of them is going to involve NYC train stations and graffiti 3D printers.
Why Us.
Delivering EDUCATIONAL, INSPIRATIONAL,
and INTERACTIVE value.
WE WORK WITH UP AND COMING ARTISTS
ON TOP OF GENZ TRENDS
MARKETING AND BRAND PROMOTION
FURTHERING
EDUCATION
WOMEN OWNED
OUR TEAM
Making Magic Happen.
Founder + Creative Director
Director of Operations
Director of Finance
CONTACT
Connect With Us.
CONTACT
Follow along on our Instagram @inertia.nyc,
Twitter @inertia.nyc and TikTok @inertia.nyc.
Join our newsletter and be the first to hear about the most fascinating applications of emerging tech in your favorite industry!
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